Making objects sound thanks to product innovation from WHD

Sounding Products: An Emotional Solution for Many Areas

The bathtub plays Beethoven? A chest of drawers plays Hip Hop? The sauna sounds like the rustling of the sea? Then it is most likely furniture in which small, round WHD sound transducers – also called exciters – are invisibly installed together with a flat Bluetooth receiver. Free-standing loudspeakers become superfluous, as everyday objects themselves are made to produce sound.

Users can thus re-hear and experience their surroundings. Thanks to mobile streaming, operation is almost automatic. This WHD smart home solution has been sold over 100,000 times, and there are numerous reasons why companies rely on sounding products with invisibly installed WHD sound systems: For example, if the design is to be fully preserved, hygiene guidelines are to be observed, or the sound elements need to be protected from weather or vandalism. This innovative technology also enables manufacturers to create a more emotional interaction with their products, which in turn can open up new sales markets and customer groups.

"The system has evolved from a gadget into a strong differentiator and advantage for our customers – a real revenue generator. Renowned companies from the industry are already on board. Our new offering is also aimed at smaller businesses and manufacturers."

- Stefan Huber, WHD